The Documented Significance of Written Goals

A 1995 major ivy league Business School Alumni Association Study showed that:

1. Of all 1980 Business School graduates

  • 83% had no specific goals (only general goals like “get a job”, “make lots ofmoney”, etc.)
  • 14% had specific goals, but they were not written
  • 3% had specific goals, that were written

2. Fifteen years later

  • The 14% with specific, but unwritten goals earned 3 times more than the 83% without specific goals
  • The 3% with specific, written goals earned 10 times more than the 83% without specific goals

Congratulations on deciding to design your own future.  You have determined to live your life by choice, not by chance.

You are about to experience the power of success by design!